Discover how to:


* Register and set up an AdSense program


* Track results with server logs, AdSense reports, and Google Analytics


* Boost AdSense income with search engine optimization techniques


* Apply Google guidelines by including relevant links and content,
making your site easy to navigate, using a sitemap, and keeping links
in good repair


* Fine-tune your Web site with beefed-up content to please Google and boost effectiveness


* Earn more with AdSense for RSS, streaming video, and referral units


* Design appealing ads and search boxes, and deal with ads from competitors


* Add video units to your site, design mobile ad units, and understand referral units